LOCATION LOCATION LOCATION: ONLY ON ICONIC ORCHARD STREET, THE HEART & SOUL OF NYCs LOWER EAST SIDE

“No way, no how, can you take the area’s beginnings out of the girl.”
Settenbrino was confident that the authenticity and spirit of the neighborhood could not be forsaken.
So how does a devotee of history, and at the same time, a proprietor of a historic hotel, generate business?
The passion to conceive a project as a labor of love, brings it out as a compliment to the neighborhood vibe.
What would a historic neighborhood be if no one took interest to preserve the past?
Historic Blue Moon Hotel, a sincerity of willful preservation of a tenement certainly can be appreciated.