Traditional sales playbooks are failing in complex B2B sales because modern buyers are self-educated, risk-averse, and make decisions in large committees. The key is to stop using outdated tactics and instead invest in specialized business development training for your Sales Engineers (SEs). By equipping your most technically credible assets with skills in adaptive selling, value communication, and strategic thinking, you can turn them into a powerful growth engine that closes bigger deals, faster. Learn more about our training programs specifically designed for SEs at https://evergreensales.group/
Evergreen Sales Group
City: Atlanta
Address: 3333 Peachtree Road Northeast
Website Evergreen Sales Group
Email prc.pressagency@gmail.com