Why is this new moisturizer outsells Jenner brand?

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Why is NV Derm soothing moisturizer outselling Jenner brand?
Kylie Jenner recently launched her own line of moisturizing products focusing on those with eczema.
The popular line has its followers, but there is another product that has proven more popular.
NV Derm Products are all natural and have proven ingredients that lock moisture inside the skin.
the moisturizing products leave the skin feeling silky and smooth.
NV Derm soothing Moisturizer is sold exclusively online.

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